Media

Virtual Tradeshows Compliment Events

September 16, 2008

"Virtual Tradeshows are a smart response to attendance shortfalls that result from an increasing cost of travel. Moreover, as marketing departments experience economy-wide budget cuts this is a responsible way to maximize visibility and awareness."
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On The Job: Virtual job fairs expand search options

July 25, 2008

By Anita Bruzzese, Gannett News Service

"With the rising cost of travel and a shortage of time many of us experience trying to juggle busy lives, it can be tough attending a lot of job fairs or visiting prospective employers when looking for a new job. But with a few computer keystrokes, your problems may be solved." »Read more«

Tradeshows Revisited

April 24, 2008

There is certainly a lot of chatter in the industry these days about the supposed extinction of the tradeshow, particularly as a lead generation tool. But is that really the case? »Read more«

Tips on Using Virtual Events to Generate New Revenue

December 21, 2007

By Brent Arslaner

Virtual Events—which essentially replicate all aspects of a physical event minus the physical logistics, costs and on-site headaches—are a great way to generate new revenue and a new audience. Live conference sessions with Q&A and sponsor and exhibitor booths filled with rich media and live interaction between attendees, booth reps and presenters can create a real buzz during a live event, in addition to some real revenue for the event organizer.
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Is Technology Saving us?

August 13, 2007

Your phone is ringing. Your Blackberry is vibrating. The email alert on your laptop keeps beeping and your boss is standing over your shoulder waiting to hear how your latest sales call went. Sound familiar? »Read more«

Virtual Conferences for the Real World

August 14, 2007

You live in the real world, where getting out of the office for lunch can be a challenge, never mind spending days out of town attending conferences and tradeshows. The learning... »Read more«